relationships
Age-Gap Influencer Relationships Outperform Classic Deals Surprising ROI
Age-gap influencer relationships deliver higher ROI than classic influencer deals. Only 42% of brands pause their influencer budgets after a couple-later-30-plus partnership misses a bump in engagement - don’t let yours be that case. Relationships, Age-Gap Influencer Marketing: Redefining Brand Touchpoints Key Takeaways * Age-gap pairs can triple cost-per-engagement. * Click-through